SEARCH ENGINE MARKETING

With matured Search Engine Marketing (SEM) markets like United States of America, Canada, Europe, Brazil, Australia, Hong Kong and even Africa, it proves to show the effectiveness of the results Search Engine Marketing (SEM) bring. It is due to the great benefits companies can reap from Search Engine Marketing (SEM) that makes it so receptive in many parts of the globe.

PurpleClick Media offers a comprehensive list of Search Engine Marketing (SEM) services, of which to help enhance the performance of your website ranking in popular search engines like Yahoo, Google and MSN.


Google Search Engine Marketing


Google Premier SME Partner

With almost 70% market share, Google is undoubtedly the market leader in search and Google Search Engine Marketing (SEM) allows advertisers to capture millions of Internet users all over the world.

As an authorized reseller, PurpleClick Media has the search engine marketing expertise and the strategic relationship with Google. Customers will receive a full-service Google Search Engine Marketing (SEM) account management, from account creation to ads optimization based on transparent and professional campaign management.

Yahoo! Search Engine Marketing





Yahoo reaches more than half a billion people worldwide (1 out of every 2 Internet users) and PurpleClick was the first online marketing agency in Singapore to be accredited by Yahoo.

Our digital marketing specialists at PurpleClick Media are technically trained to place your ads on prominent places on Yahoo Networks, we provide consultancy service for your business to gain sales momentum from Yahoo Search Engine Marketing (SEM).

Baidu Search Engine Marketing




Today, we can no longer remove China from the equation of expanding our business globally. Many companies are taking the advantage of China-specified Search Engine Marketing (SEM), platform to target more than 423 million internet users in the country. In Singapore, PurpleClick Media is the exclusive distributor for Baidu, providing effective digital marketing solutions for advertisers who want to reach out to a wide audience in China with the most efficient digital marketing solution.




Baidu is the world's number one Chinese website with the highest traffic—daily searches come up to 1 billion from over 138 cities worldwide. Baidu Search Engine Marketing (SEM), currently holds 83% share in China's web search industry, reaching 95% of China's internet users. At PurpleClick Media, we help you to tap this high number of sales potentials for you.

Baidu Search Engine Marketing



Bing Search Engine, developed by Microsoft, opens doors to advertisers to capture over 77.8 million users worldwide to see your Search Engine Marketing (SEM) advertisements.

As the leader in Search Engine Marketing (SEM), PurpleClick Media helps your business to connect and extend your essential audience reach through geographical and demographics targeting on Microsoft Bing.

Benefits of Search Engine Marketing

By having premium listings with top search engines like Yahoo!, Google and MSN, your company can leverage on such big names in the online industry to get qualified sales leads, extensive exposure and branding.

Search Engine Marketing (SEM) is proven to achieve high returns on investment (ROI) since it is advertising that directs interested end-users to your website. In this way, companies are paying for advertisement that is indeed effective.

With the Internet being involved when using Search Engine Marketing (SEM), the reach of such a marketing tool is astonishing. Companies are able to reach the worldwide audience at a fraction of the cost. Search Engine Marketing (SEM) is flexible in that companies can customize the number/type of markets to advertise. With regard to your online advertising campaigns, we can alter and make necessary changes to adapt to your target audience and be in sync with your business objectives. Such changes can be made on a monthly or even a daily basis.

Defining your Marketing Campaign Details

With PurpleClick Media, your marketing campaign details will be mapped out alongside with our search professionals accordingly to your marketing objectives and to offer professional consultancy and advice to address the following specification:

  • Campaign Name
  • Campaign Budget
  • Campaign Duration
  • Campaign Objective
  • Campaign KPIs (Key Performance Indicator)
  • Markets
  • Media Recommendations
  • Campaign Approach
  • Set-up, optimization, reporting, conversion tracking

 

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