Within three months of campaign roll-out, MaxCredit saw a 100% increase in sales enquiries; receiving 70 email and 10 SMSes each day, and 15-20 phone enquiries per hour. More important, MaxCredit saw 50-60% revenue increase, higher than their original projection going in. 

Sales leads generation increased by over 30% since campaign launch. At least 8-10 hot call-in leads are consistently generated on a daily basis. Web bookings (online sales acquisitions) surged by 22%. Singaporeans using Avis.com.sg for overseas car rental bookings versus booking direct with Avis Worldwide sites increased by 15%.